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Green Wash Ltd becomes Green and Home Ltd
Green & Home Ltd: Out with Greenwashing
In October 2022, in response to the growing concerns around ‘greenwashing’, Green Wash Ltd officially became Green & Home Ltd. This strategic rebranding reflects our commitment to authentic environmental responsibility and marks a significant expansion of our recycled plastic product range. By moving away from the negative connotations of ‘greenwashing’, Green & Home Ltd renews its dedication to real, impactful environmental practices.
The company’s commitment to sustainability is not just a marketing strategy but a core principle of its business model. By providing clear, verifiable information about its sustainable practices and product origins, Green & Home Ltd ensures customers can make informed decisions based on facts, not just claims.
Greenwashing, a term that has gained notoriety in recent years, refers to the deceptive practice where businesses exaggerate or fabricate their environmental efforts. It’s a strategy used by some organisations to appear eco-friendly and socially responsible without implementing meaningful changes. Such practices can mislead consumers into believing a product or company is more sustainable than it is, often through misleading labels or imagery.
About Green & Home Ltd
Green & Home Ltd is a leading provider of sustainable solutions, specialising in the production and distribution of high-quality recycled plastic products. With a mission to offer eco-friendly alternatives without compromising on quality or performance, Green & Home Ltd is dedicated to reducing environmental impact and promoting sustainability across all areas of its operations.